1. A CHARISMATIC AND REVOLUTIONARY LEADER, WITH A GREAT HUMANISTIC CULTURE

Caesar was an innovator in everything: in the way of waging war, of communicating, of governing.

He was among the first to use written propaganda, through his accounts of wars such as in De Bello Gallico, and he managed to build a strong and modern public image.

He had a natural charisma, military firmness, and political vision.

And he knew how to communicate in an extraordinarily effective and concise way:

"The die is cast", "Veni, vidi, vici" — few words that tell a lot.

He was also a great lawyer: cultured, courageous, with a refined eloquence.

His oratory talent was fundamental for his political rise.

Even later, as a commander and politician, he never abandoned rhetoric.

He wrote his Commentaries not only to document his exploits,

but to influence public opinion and legitimize its choices.

According to Cesare, the word was the first strategic weapon — more powerful than the sword.

2. THE LIFE OF CAESAR IS A PERFECT EPIC NOVEL

Intrigues, alliances, wars, loves, betrayals and a tragic death: the life of Caesar has all the elements of a great epic.

This is why it has inspired literary works, films, TV series and continues to fascinate popular culture.